By Ashley Laabs

Salon owners across the country report word of mouth as their most successful marketing method, but many are doing absolutely nothing to cultivate more of it. When it comes to marketing a business, owners are often so …

With new red light therapy equipment options emerging in the tanning market, there has been a surge of claims from equipment distributors boasting superiority for various reasons that, upon closer inspection, often fail to hold water.

One claim is that …

From GrassrootsHealth

Knowing the history of how sunlight exposure has been utilized to cure disease and improve health is important for understanding why it is still so essential today

Key Points

• The “Diseases of Darkness” that are associated with vitamin

By Scott Nichols

Employees are your most important assets in the salon you run. Let me clarify: The most important person is the employee who is helping your customers, plain and simple, and there shouldn’t be any argument to that.…

With the weather beginning to cool and peak tanning season beginning to appear on the horizon, industry product manufacturers are gearing up to introduce their latest innovations. This is a critical moment to seize the opportunity and set the stage …

By Grant Miller

These four “secrets” may seem obvious at first, but you’ll want to look closely at your business and see how you can improve each one to maximize your salon revenues.

#1 – The Extreme Power Of EFT …

As the demand for red light therapy devices grows, it becomes essential for tanning businesses to make informed decisions before making a purchase. If you’re going to invest in red light, you want a device that’s going to provide substantial …

By Scott Nichols

Most of my articles have been geared towards upper management and owners, but this month’s article will be for the employees. I want to help you with building yourself up to improve and win in the workforce. …