Tanning salons use all types of promotions to get new customers through the door, because that’s what it’s all about, feet through the door, right? In my years I have seen all types of promotions and they have ranged from …

The image of a blackberry smoothie is appealing on so many different levels. Dictionary.com defines a smoothie as “a blended drink, usually of fruit puréed with milk, yogurt, etc.” and that certainly brings to mind something decadent and sweetly fruity …

All business decisions are important, but deciding what software to use is one of the most crucial to your success. The right software can increase your profits, save you time and improve your business. Software can assist you in lowering …

I.SO Italia has been manufacturing tanning equipment for nearly 30 years and it was only recently that it grabbed the U.S. tanning world’s attention with such equipment as the Matrix L33, Matrix V28 and the Maxter V19. Now I.SO Italia …

Yes and no. Incidence rate for women has gone down since 1985 in the age group 20 to 64 and is increasing for the 65+ age group. Men 20 to 44 are going down and 44+ are jumping and even …

Ask a common consumer on the street what tanning salons do to help people and they will mostly say “nothing.” In fact, a lot of consumers still believe the tanning industry is out to give everyone skin cancer and make …

Editor’s Note: Smart Tan business consultants Rich Kizer and Georganne Bender have spoken at Smart Tan’s Annual Educational Conference the past two years – offering Smart Tan members management and merchandising assistance. Because so many of you enjoyed their programs …

In June, fortune focused its tractor beam on Tony Hartl and landed him – and by association, the indoor tanning industry – on the cover of Fortune Small Business (FSB) magazine (monthly circulation: 1 million)…..READ MORE…