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Red Light Retail: Multi-use skin care products are transforming sales potential

Tuesday, April 8th, 2025

Long before red light therapy became mainstream in salons, industry product manufacturers were already ahead of the curve, formulating products that prioritized skin care just as much as tanning results.

While UV tanning remains the foundation of the industry, the biggest growth opportunities today lie in expanding services, particularly with the ever-growing demand for red light therapy. As salons adapt to this skin-first approach, product suppliers continue to innovate, delivering advanced formulas that enhance both tanning and wellness experiences while offering powerful daily skincare benefits.

Today, the real question isn’t whether red light belongs in your business but whether you’re maximizing its full potential. And a large part of that is prioritizing red light product sales just as much as traditional tanning products.

Click here to read the entire article in the latest issue of Smart Tan Magazine online.

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