Smart Tan Nashville Spray Track Most Anticipated by Salons: Poll
As sunless becomes a larger revenue stream, salons are beginning to focus more on the ins and outs of maximizing spray sales and treating it as an equal aspect of business to UV tanning, not just a complement. In a recent SmartTan.com poll, more than half of indoor tanning businesses said they’re most looking forward to the Spray Tanning Track of the educational conference at Smart Tan Nashville 2016. Twenty-nine percent said they were most interested in the Sales Track, 11 percent in the Marketing Track and seven percent in the Industry Track.
The Spray Tanning Track will feature the following sessions:
Creating More Spray Tan Customers
There’s a huge untapped market for the spray tanning services you offer in your salon, including those who are already using your UV equipment! Learn effective strategies for converting current UV customers into cocktail tanners, as well as attracting brand new customers who have never stepped foot in your salon before.
In this session, you’ll learn:
- How to creatively market your spray tanning services to your current customers
- How to bring in new customers by marketing your spray tanning services
- How to differentiate your salon’s services from your competition
- How to demonstrate the quality of your spray tanning services
Looking for ways to drastically increase the amount of money your spray tanning services are bringing into your salon? Learn some of the best ways to implement a spray tanning membership program to turn your occasional spray tanners into consistent and loyal customers. We’ll also discuss creative ways to package your services to initiate even higher counter sales.
In this session, you’ll learn:
- How to introduce a lucrative and successful spray tan membership
- How to market your spray tan membership
- How to package spray services and products for larger sales
Over the last 21 years, Smart Tan has dedicated itself to its annual conference, the indoor tanning industry’s most comprehensive and educational event. There’s something for everyone — new or experienced, single-location or chain — in the Smart Tan Nashville 2016 schedule of events. With educational session tracks on Sales, Marketing, Spray Tanning and Industry-specific issues, you’ll be sure to walk away with some game-changing strategies that will defy even your own expectations for what your business can be.
Click here for full Smart Tan Nashville educational conference details.
