By Ashley Wottring, California Tan Sunless

Environmental elements play a huge role in the success of your spray tan. A client can perfectly prepare by exfoliating, shaving, cleansing the skin of lotions/oils, etc. but still have less than perfect results all because of where they live. So here are some factors to consider when advising your customers.

Do you live in a dry climate?

Living in a dry climate means dry air, which means dry skin. Dry skin increases the likelihood of the spray tan fading more quickly and unevenly, the best option to combat this is to moisturize!

Product Recommendation: Encourage your customers to use a Tan Extender daily to restore hydration in your skin that the environment removed. Also important is using a Maximizer to hydrate skin prior to the spray tan, while supporting maximum spray tan absorption.

Click here to read the entire article in the latest issue of Smart Tan Magazine online.