PC Marketing, Inc., North American importer of uwe and manufacturer of Montego Bay tanning equipment, was advised of the reorganization of the uwe Light KG, indoor tanning equipment manufacturer in Schwäbisch Gmünd, Germany. The goal of the reorganization is to streamline uwe’s manufacturing operations and reduce operating expenses to more effectively service the worldwide indoor tanning market, improve profitability and protect its employees.
This pro-active measure aims to continue uwe as a market leader in the indoor tanning industry. uwe is open for business and is producing equipment, fulfilling orders and is conducting business as usual, according to Susan Miller, CEO of PC Marketing.
“I am optimistic about the future of the worldwide indoor tanning industry and believe the worst of the recession is behind us. Over the past eighteen months, salons delayed investments into their businesses and held off upgrading their equipment. With an increase in consumer confidence and credit, I envision salons making these investments to drive traffic into their salons and thereby achieving greater profitability,” Miller said.
For more information contact, info@pcmarketinguwe.com