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We Are Sunshine

What Can You Say? Clarifying Customer Communications

Monday, February 17th, 2014

By Joe Levy, Smart Tan Senior Vice President

Thousands of studies now point to potential benefits of vitamin D and UV exposure. I’ve been following the evolution of this science for 21 years as a big part of my job. It’s important that tanning professionals understand how this research is going to continue to unfold and impact their business.

But as an indoor tanning professional, you must be aware of the sensitive nature in which you and your staff communicate with customers about issues surrounding indoor tanning. It’s all about balance, and knowing what you can and can’t say.

Click here to read the entire article in the latest issue of Smart Tan Magazine online.

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