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November Means No Vitamin D from Sunshine—Here’s Your Action Plan

Wednesday, October 29th, 2025

TORONTO, ON (October 29, 2025) – Vitamin D winter has begun. The sun’s UVB rays reaching earth in northern latitudes is now too weak to initiate vitamin D production in your skin. The Vitamin D Society through the 17th

Holiday Readiness: Building your gift card and package strategy now

Tuesday, October 28th, 2025

For many salons, the holidays represent the second-biggest sales surge of the year, right behind peak tanning season. Gift-buying momentum starts earlier than ever, and salons that prepare their gift card and package strategy now can position themselves to capture …

Front & Center

Monday, October 27th, 2025

After introducing the SmartSun Therapy SST28, Fantastic Tan in New Castle, PA,  underwent a dramatic aesthetic transformation centered around their commitment to their cutting-edge wellness technology, updating their lobby and adding a new room for the SST28 with elegant marble …

Keep Staff Focused on the Details

Friday, October 24th, 2025

As a business owner, you’re focused on the big picture. You have so much on your plate that it’s easy to overlook some of the details that can make or break perceptions of your business. So, when it comes to …

Treat Your New Services Like New Businesses

Thursday, October 23rd, 2025

By Scott Nichols

In today’s industry, many salon owners are looking to bring in new services such as sunless, spa and cosmetic services. These services can enhance the bottom line and be the extra income you need. But equipment can …

How Well Do You Really Know Your Customers?

Wednesday, October 22nd, 2025

How well do you know your customers? I’m not asking how many of them you talk to on the phone or go out for coffee with; I’m asking how well you understand the demographics of the people that are coming …

Choosing the Right Wellness & Spa Equipment

Wednesday, October 22nd, 2025

Adding wellness equipment isn’t just a matter of buying what’s trendy—it’s about making a smart, strategic investment that will pay off for years to come. Before you commit to a purchase, take the time to evaluate your options with the …

Non-UV Light Therapy is Scientifically Proven and Universally Accepted

Tuesday, October 21st, 2025

Today, red light therapy is universally accepted both medically and, just as importantly, socially. The medical and scientific community recognizes that these devices provide benefits without any potential adverse effects from overexposure. According to the Cleveland Clinic’s website, one of …

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