Smart Tan Downtown has become the largest national tradeshow for indoor tanning, due in part to the comprehensive seminars that address the needs of today’s salons. Every year is a new educational experience, and 2012 is no exception. This year, Smart Tan unveils the Tanning Business Boot Camp — a range of classes designed to flex your entrepreneurial muscles and create a better version of your salon.
The boot camp features something for everyone: Whether you’re a newbie or a veteran, one store or 100, the Tanning Business Boot Camp is designed to strengthen your salon’s core. Get your notepads ready for a high-intensity weekend that focuses on the key numbers, sales procedures, marketing tactics and store concepts that are helping industry leaders evolve.
“We are at a very pivotal time in the history of the salon business,” says salon consultant Grant Miller. “You used to be able to be sloppy and still make a nice living, but that isn’t true anymore. You need laser-focused precision to keep surviving and thriving.”