News Archive for March, 2010

When you’re considering an equipment purchase it’s important you consider the lifetime revenue potential of that investment. Questions you should be asking yourself include:

• What is the potential for getting my current customers excited about this?

• How will …

“Most of the shadows of this life are caused by our standing in our own sunshine.”

To me this quote encompasses the principal reason most sales people fall short of reaching their full selling potential. We are consumed with setting …

Keeping a small business alive in a tiny town is a challenge just about any business owner can understand. And it’s a challenge Tracey McKone has met. Her salon, Endless Summer, has been around in Mitchell, Ontario – population 3,500 …

It comes straight out of Marketing 101: The most important time to pour resources into marketing is when business is the slowest. A salon that can survive and thrive in bad times will come out of them in a much …

The founder of health-information web site Total Health Breakthroughs slammed the chemical sunscreen industry for burying what appear to be the true root causes of skin cancer on his web site this month.

In an essay titled, “The Skin Cancer …

As a member of the snowboarding inspired Threvo collection, Bronzed Betty has quickly carved its way to the top of the mountain. This NRgized Triple Bronzer has been flying off the shelves of tanning salons everywhere and its fellow Threvo …

Ergoline has three new series for this tanning season and each has something unique to offer salons, as well as having the following attributes in common:

• Efficiently-priced solutions for entry-level sunbeds

• Proven tanning results in turbo and super …

Life moves pretty fast, my friends, and it may just pass you by if you don’t stop and actively participate. Let’s face it – social media is the most accessible, fastest growing and most convenient form of communication that we …