News Archive for May, 2012
Reality TV-Like Exposure
Participating in local events is better for small businesses than national TV coverage according to Carol Tice’s Entrepreneur.com article, “Forget Reality TV. Business Owners Benefit from Local Contests.”
Local events that mimic the reality show format can be just as, …
Sun Avoidance Deadly: D Council
The Vitamin D Council reported this week that overzealous sun avoidance campaigns — the darlings of dermatology and government groups in many developed countries — are killing people.
“It’s becoming increasingly clear that strict avoidance of ultraviolet (UV) light significantly …
Quote of the Week:
Teen Bans Will Increase Sunburn
“It isn’t so much that it will hurt my business, but these kids are going to go on vacation and get a sunburn and that’s dangerous for the skin. What’s going to happen to these kids?” — Smart Tan member …
Art of the Sales Pitch
Watch Inc.com’s “Art of the Sales Pitch” video from Ask Gerber. Salon associates shouldn’t be providing stellar service alone, and finding the perfect sales pitch doesn’t come easy to everyone. Scott Gerber, founder of the Young Entrepreneur Council, and Kevin …
Salons Report Mixed April Results
Tanning businesses were split on whether April was a better business month than last year, with just over half reporting better-or-similar results as compared to April 2011, according to a SmartTan.com poll conducted in May.
According to the poll, 38 …
Ditch Sunscreen in Winter: Report
An Australian news report this week encouraged Australians to ease up on sunscreen usage as the down-under continent heads into its winter — yet another indication that the country that gave us “slip, slap and slop” has finally learned that …
Quote of the WEAK:Sunscreen Melted My Nook
“Skin is not plastic. Those sunscreens have all been well-tested in laboratories to make sure that they’re safe and that they’re effective.” — Dermatologist Dr. Rutledge Forney, as quoted by Atlanta’s WSBTV, which reported that a woman claimed a chemical …
What Kind of Boss Are You?
Yahoo! Small Business Advisor posted “8 Signs of an Extraordinary Boss” by Geoffrey James. It’s an excellent article for owners and managers to affirm the things they’re doing well and take note of areas that need improvement.
1. Business is …
