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News Archive for October, 2013

Smart Management: The Art of Business

Thursday, October 24th, 2013

Owning and running a business is tough. To get through the day, we compartmentalize: home stuff, relationship stuff, management stuff, sales stuff, marketing stuff, management stuff, sales stuff, marketing stuff, friend stuff, dun stuff, other stuff. With all the effort …

Find The Big Marketing Idea You’ve Been Searching For

Wednesday, October 23rd, 2013

The world’s largest indoor tanning conference and tradeshow is a hotbed for all sorts of ideas that can help reinvigorate your business. While industry issues and knowledge are always at the forefront, there are few ideas as vital as ones …

How to Craft an Irresistible Offer

Tuesday, October 22nd, 2013

Businesses that succeed are the ones that know how to “package the bait” according to the Entrepreneur.com article The 4 Elements of an Irresistible Offer. In today’s world of constant offers and sales, people are conditioned to wait to …

ASA: Help Stop CDC Report

Tuesday, October 22nd, 2013

The American Suntanning Association is pushing the public to contact their legislators in opposition of a Centers for Disease Control proposal to convince the Surgeon General to warn Americans to avoid sunlight and indoor tanning.

To make it easy for …

Inspired Ideas: Eric Haynes, PC Tan

Monday, October 21st, 2013

As a devoted member of the tanning industry since 1982, Eric Haynes has worked with manufacturers, distributors and salon owners across the country to improve business from multiple perspectives. Now he;s the vice president of sales at PC Tan, helping …

9 of 10 Salons Let Employees Tan Free: Poll

Friday, October 18th, 2013

In a recent SmartTan.com poll, more than 90 percent of salons said they offer their employees free tanning, and more than 80 percent said they allow employees to use any of their sunbeds free of cost.

Just 4 percent of …

Earn Customer Trust with Strong Branding

Thursday, October 17th, 2013

The real purpose of branding is gain the trust of current and potential clients, the Entrepreneur.com article “5 Branding Tips to Supercharge Your Sales” explains. When people know what to expect from your brand, it makes selling easier, and it …

Ask the Expert: Vitamin D and Athletic Performance

Thursday, October 17th, 2013

By Dr. John Cannell, Vitamin D Council

In 2009, I teamed up with Professor John Anderson and Professor Timothy Taft (the team physician for the North Carolina Tar Heels) to write the first paper on vitamin D and athletic performance. …

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