News Archive for April, 2019

By Brandon Cardinal, Norvell Sunless

It’s that time of year again: busy season! New clients will mean old symptoms that need a fresh perspective. Reoccurring issues with results and skin never disappear, and remember, are not your fault, unless of …

Direct mail is something that many of us might overlook in today’s digital world, but it still may have a place in your overall marketing plan. With that being said, what worked well 15 years ago probably isn’t going to …

Workers exposed to sunlight through windows on the job got more sleep and reported higher quality of life than those without natural light access at work, in a study published in an online supplement to the journal Sleep.

As …

In a SmartTan.com poll, more than 90 percent of salons said they offer their employees free tanning, and more than 80 percent said they allow employees to use any of their sunbeds free of cost.

Just 4 percent of salons …

By Ivy Potter

It has been 95 years since Coco Chanel stepped out with sun kissed skin, making sunbathing glam and laying the foundation for indoor UV tanning. Although consumers have been trying their hands at “sunless” options for just …

By Scott Nichols

Busy season is in full swing and before you know, it’s over! All our efforts right now are on the taking care of the customer and maximizing every dollar that comes into the salon, and there is …

A large discrepancy exists between how much vitamin D people think they they are getting from their diet and how much they are really getting, according to the 2013 Functional Foods Consumer Survey. Sixty-eight percent of those surveyed by the …

For decades, tanning businesses have looked for ways to introduce new revenue streams and appeal to different clientele. With both services and merchandise, if you can name it, a salon somewhere has probably tried it.

But, is there an opportunity …