News Archive for October, 2020

Training is training, right? Not according to successful tanning salons in today’s market. In fact, many successful business leaders will tell you that their operator training is arguably the most important part of ensuring a customer’s positive experience.

Amy Ringler …

You worked your way up through the ranks of your peers and continued to show initiative until your boss recognized the ambition gleaming in your eyes. Now you’re the manager. In those first moments, your new title is like a …

Sarah Shumake’s customers call it the “spaceship” and the “Rolls Royce,” and that’s just the impression they get from the stunning appearance and high-tech amenities of the KBL 8000 hybridSun she introduced at her Georgia salon in March.

“If you …

It’s going to take more than a pandemic to slow Joe Levy down!

Since March, the American Suntanning Association Director of Scientific Affairs has been working overtime in state capitals around the country to help reopen tanning businesses and keep …

By Scott Nichols, salon manger and consultant

In today’s industry, many salon owners are looking to bring in new services such as sunless, spa and cosmetic services. These services can enhance the bottom line and be the extra income you …

Even before COVID-19, cleanliness was the No. 1 factor clients looked for when choosing a tanning business to frequent. Of course, that’s only magnified now.

Your salon spends time, money, and effort attracting and keeping good customers, but you could …

More than 9 out of 10 tanning facilities say they have clients who — prior to coming to their salons — could not get a suntan outdoors without sunburning, according to a SmartTan.com poll.

According to the poll, 92 percent …

By Grant Miller

I am frequently amazed how difficult some retailers make it for you to give them your money. The “sales prevention” department is, unfortunately, alive and well all across the country. They unintentionally put up all sorts of …