For many small businesses, blogging seems like a great idea, but few follow through to create a space that’s beneficial both for their marketing presence and their customers. Because so many businesses fail to invest the time and effort, creating …
By Kelly Robbins, Owner, Sunsations Tanning Salon
I opened my tanning salon in 2006 and have regularly attended trade shows to gain better knowledge and understanding of our industry. At that time, I did not see the value of a …
By Scott Nichols
If you are one of the few people that is glued to the news, you are brave! Depending on the day and even the hour, the news can give you some hope and more likely some anxiety. …
By John R Toston III, Account Manager, Tan-Link
If you own or operate a tanning salon, you understand that most of your revenue comes from 50-65% recurring members. However, what happens when your payments fail when your draft runs, and …
By Dr. Marc Sorenson, Sunlight Institute
How important is UV? A transcendentally important scientific paper, by Dr. AT Slominski and colleagues, has added significant information about UV (sunlight) for skin. In addition, it explains the intricate connection between sunlight and …
Every business owner in the country already knows about the difficulty of hiring and maintaining a quality staff in the current job market, so let’s get right to it.
It’s always been hard enough to retain your staff members in …
By Grant Miller
One of the most frustrating issues I have to deal with as a salon owner is the constant need to motivate my staff to sell. After more than 30 years in retail in various industries, not a …
One of the greatest assets small businesses possess is adaptability – the capacity to make beneficial adjustments at a moment’s notice. There are countless ways you can modify your pricing, promotions or sales techniques to make your business more profitable. …