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Author Archive

Can You Achieve an Optimal Vitamin D Level with the Sun?

Monday, August 9th, 2021

The GrassrootsHealth panel of expert scientists’ recommended range of vitamin D levels for general health is 40-60 ng/ml (100-150 nmol/L). This is based on overwhelming evidence about the association between vitamin D and many diseases including bone diseases (rickets, osteomalacia, …

Using Trends in Beauty to Market Sunless

Friday, August 6th, 2021

By Jordan Kelly, Marketing Manager, New Sunshine

We all know that trends come and go, but trends in fashion and beauty can change at a quicker pace than most. It’s always fun to see old trends make a comeback (hello, …

Five Pillars of Emotional Intelligence: The secret of top-performing managers

Thursday, August 5th, 2021

Becoming a great manager is a process that is both tough and delicate. You’re only human, but how you wield your strengths and weaknesses have a profound impact on the team dynamic. It’s true that managing others requires a certain …

Company Culture: The Foundation of Branding

Thursday, August 5th, 2021

We talk an awful lot about branding and how to make your brand noticeable, memorable and relatable for customers. Brand recognition and loyalty are priceless when you’re running a business. And while most of us understand the value of branding …

Paying for Insurance Sucks

Wednesday, August 4th, 2021

Nobody likes to pay for insurance. We don’t even like to talk about it. But no responsible homeowner, auto owner, or business owner would ever operate without it. As much as we hate paying our insurance premiums, we know what …

Ask Your Way into a Sale

Tuesday, August 3rd, 2021

Clearly, tanning is a service industry. But so many salon owners separate customer service and the services that they charge for; in reality, these things are one and the same. The most valuable service you provide for your clients is …

The Easiest Client to Sell To

Friday, July 30th, 2021

By Grant Miller

Most businesses either don’t realize that they have lost clients or don’t know what to do about them.

Lost and inactive clients are a fact of life in every business and in your salon. Part of the …

Maximize Your Revenue for the Rest of the Year

Wednesday, July 28th, 2021

By Grant Miller

Depending on where your salon is located, summer marks the beginning of the annual slow season. Typically, the first half of the year is the prime time to bring in new members, sell a ton of EFTs, …

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