Author Archive

Producing the most effective red light and near-infrared light therapy system requires careful engineering that balances the amount of energy emitted from each diode, the total amount of energy emitted from the device, and the distance between the light source …

While the slower summer and fall months might feel like much-needed downtime for tanning business owners, they actually offer a prime opportunity to review, evaluate, and address various aspects of the business. This period can be used strategically to ensure …

By Grant Miller

Depending on where your salon is located, summer marks the beginning of the annual slow season. Typically, the first half of the year is the prime time to bring in new members, sell a ton of EFTs, …

By Michael Mercer, Ph.D.,

Employee attitudes are contagious!

In fact, employee attitude research reveals this truth. Research by Ronald Friedman, Ph.D., of University of Rochester, published in “Motivation & Emotion” journal found pairing people in a room with… (a) high-motivated …

There’s always lots of talk about print advertising, direct mailing, social media, radio, television, etc. But for some reason, we seem to neglect talking about the most important and free way to market a business: word of mouth.

With the …

Devoted Creations, a leading manufacturer of skincare-based sun care products, was proud to support the 6^th Annual Barks, Bourbon & Bronze Charity Fundraiser hosted by Island Glow Tanning & Beauty Spa. This highly anticipated event, featured a golf tournament …

The concept of SmartSun Therapy is designed to mean much more to tanning businesses than the direct revenue it creates. When you introduce the SmartSun Therapy SST28 light therapy device, it fundamentally shifts the nature of your business. In one …

This month’s article is based upon helping you get to the next level of your employment.

Have you ever noticed it feels like some people can reach the next level of management faster than others? What are they doing that …