Author Archive

By Scott Nichols

Employees are your most important assets in the salon you run. Let me clarify: The most important person is the employee who is helping your customers, plain and simple, and there shouldn’t be any argument to that.…

With the weather beginning to cool and peak tanning season beginning to appear on the horizon, industry product manufacturers are gearing up to introduce their latest innovations. This is a critical moment to seize the opportunity and set the stage …

By Grant Miller

These four “secrets” may seem obvious at first, but you’ll want to look closely at your business and see how you can improve each one to maximize your salon revenues.

#1 – The Extreme Power Of EFT …

As the demand for red light therapy devices grows, it becomes essential for tanning businesses to make informed decisions before making a purchase. If you’re going to invest in red light, you want a device that’s going to provide substantial …

By Scott Nichols

Most of my articles have been geared towards upper management and owners, but this month’s article will be for the employees. I want to help you with building yourself up to improve and win in the workforce. …

As a wellness-focused business, it’s essential to stay updated on the latest health and wellness trends, even beyond those directly related to your services and products. Your business is a haven for people striving to become better and healthier versions …

By now you know that Google Ads is a major tool for business success in our digital age. Google Ads allows your business to be found by people looking for your services and is a strong platform for converting those …

By Grant Miller

If you are a salon owner, you need to accept the fact that most staff will never be as motivated and good at selling as you probably are. It’s really not their fault. Most staff members are …