Author Archive
The Science of Recovery: Why wellness treatments are gaining popularity
With the growing popularity of science-based, highly optimized approaches to fitness routines, it’s increasingly understood that recovery is just as important as exercise. More people are turning to advanced wellness treatments like infrared therapy, cryotherapy, and light-based treatments to enhance …
The Big Vitamin D Mistake: Why the RDA is Dangerously Low
Vitamin D has long been recognized as essential for bone health, immune function, and chronic disease prevention. Yet despite decades of research, official recommendations for daily vitamin D intake remain way too low… so low, in fact, that they leave …
Creating a Game-Changer: Simple steps that lead to great ideas
While our personal goals of hitting the gym may get put on the backburner by spring, now is a great time to use the resources you have to achieve your business goals. Instead of waiting for inspiration to strike, create …
Red Light Equipment That Looks the Part
If you’re looking at red light as just another form of diversification on par with other services you add to build an all-inclusive membership, you’ve got it all wrong. Today’s red light has the potential to play a far more …
Training Staff as Brand Ambassadors
Marketing may bring someone to your business for the first time, but your staff determine whether that person ever returns. In the modern service marketplace, where experiences matter as much as products, every interaction between a customer and your team …
The Fundamentals of Search Engine Optimization
In an era dominated by digital landscapes, establishing an online presence is crucial for businesses of all sizes and industries. For tanning businesses seeking to attract and retain clients, mastering Search Engine Optimization (SEO) is key to standing out in …
Seasonal Training: Preparing staff for peak spring business
As spring approaches, tanning businesses gear up for their busiest time of the year. With customers rushing in to prepare for vacations, weddings, and springtime events, the demand for exceptional service is at its peak. To meet this challenge, your …
Superstar Sales Team
Part 3: Incentivization and Retention
Paying your staff more is a good thing. It’s good for hiring, for morale, for retention, and when your employees’ compensation is based primarily on commission, it’s definitely good for your sales.
With a well-strategized commission program, staff members are …
