Author Archive
‘Tanning is Back’: Cosmo article says young people are tanning more than ever
Even in an article focused on the risks of sun exposure, Cosmopolitan couldn’t ignore the facts: tanning is back. Citing a survey from the American Academy of Dermatology, the article notes that 70 percent of Gen Z respondents report having …
Red Light Equipment That Looks the Part
If you’re looking at red light as just another form of diversification on par with other services you add to build an all-inclusive membership, you’ve got it all wrong. Today’s red light has the potential to play a far more …
Study Examines Health Impacts of Tanning Salon Use
A 2024 study from the University of Edinburgh, published in the journal Health & Place, garnered significant attention for its findings on the health outcomes of tanning salon users in Great Britain. This study, the largest prospective analysis of
Five Pillars of Emotional Intelligence: The secret of top-performing managers
Becoming a great manager is a process that is both tough and delicate. You’re only human, but how you wield your strengths and weaknesses have a profound impact on the team dynamic. It’s true that managing others requires a certain …
The Easiest Client to Sell To
By Grant Miller
Most businesses either don’t realize that they have lost clients or don’t know what to do about them.
Lost and inactive clients are a fact of life in every business and in your salon. Part of the …
Get to the Point
Most small businesses don’t want to utilize much time and money on brand advertising simply to generate awareness. You want to get to the point with compelling ads and offers that lead directly to new customers and more revenue. The …
Off and Running: Caribbean Beach Tanning’s SST28 Launch Delivers a Fast Start and Powerful Results
Caribbean Beach Tanning & Wellness may have just added the SmartSun Therapy SST28 in April, but the results are already exceeding expectations.
By introducing a new $99 SST–only membership and incorporating the device into their all-inclusive EFT program, the salon …
Ask Your Way into a Sale
Clearly, tanning is a service industry. But so many salon owners separate customer service and the services that they charge for; in reality, these things are one and the same. The most valuable service you provide for your clients is …
