Author Archive

By Brandon Cardinal, Norvell Sunless

Naturally, everyone loves a spray tan. As an industry, we all understand the pressures that have been placed on, above and over UV tanning. But the constant pressures  of all-natural, organic and healthy ingredients continue …

Vitamin D Council — Vitamin D Day is a day to recognize vitamin D deficiency as a world problem.

Researchers agree that at least one third of the world is deficient in vitamin D, and some scientists even think a …

As you know, your business is not only competing with other salons, but also with Mother Nature. The extreme disparity in revenue throughout the year isn’t seen in many other service industries. Even if you’ve compensated well during busy season, …

By Grant Miller, salon consultant

Columbia House, the company that was famous for one of the most successful and irresistible offers ever, filed for bankruptcy in 2015. Ending their business was mostly due to the changing of customers’ buying and …

Dr. Richard Weller, who introduced us to the benefits of nitric oxide production from UV light in 2013, also wrote a paper promoting the importance of sun exposure for older people, as summarized by Dr. Marc Sorenson for the Sunlight …

Frank Dimarco and John Bonamici have been business partners for eight years now, and while they might not actually finish each other’s sentences, they’ve always naturally complemented each other, which allows them to accomplish bigger and better things together. To …

Your salon spends time, money, and effort attracting and keeping good customers, but you could lose them in a second with just one slip up on cleaning duties. And even worse than losing a valued client is the negative word …