Author Archive

By Ashley Laabs

In indoor tanning businesses, bad customer service can quickly overshadow any products or services on the menu. Sometimes, it’s as simple as posture, tone of voice, or using the wrong wording with a client who is on …

While our personal goals of hitting the gym may get put on the backburner by spring, now is a great time to use the resources you have to achieve your business goals. Instead of waiting for inspiration to strike, create …

By Dr. Marc Sorenson, Sunlight Institute

The Vitamin D Society of Canada recently issued a significant news release: New research reported on the vitamin D effects of tanning salon sunbeds and vitamin D. The study was published in the journal …

In a SmartTan.com poll, nearly two-thirds of indoor tanning business said they do not have a customer loyalty or rewards program.

They may be something that takes a back seat to more pressing matters for many salon owners, but it’s …

The cardiovascular impact of sunlight — reducing blood pressure by triggering the release of nitric oxide from the skin — outweighs any potential risk factors of exposure, researcher Dr. Richard Weller wrote in a 2016 paper published in the journal …

By Kizer and Bender

Here’s a headline for you: We’re beginning to think that maybe we are all not that different, and where we are different is technology based – the technology that was available to you when you were …

By Ashley Laabs

Through the course of working in a retail environment, you’ll invariably come across difficult clients. But if they only knew what you did, the world would just be a better place for it! Here are some of …

By Grant Miller, salon consultant

For most salon owners I either consulted with or talked to last year, 2017 seemed to be a pretty good year overall. Owners are reporting increased numbers of new members, tanning sessions and revenues. It …