Author Archive

You probably already knew that red light improves the condition and appearance of skin but, equally as important for tanning businesses to understand, red and near-infrared light therapy can also accelerate and enhance tanning results.

Ultraviolet A, or UVA light, …

By Joseph Levy, American Suntanning Association

In the past decade the evidence supporting regular, non-burning UV exposure as opposed to sun-abstinence or over-blown sun-avoidance has continued to come into focus – especially now that government data shows clearly that most …

It takes a lot of deliberation and effort to bring a new team member on board, especially in small businesses. The strain on resources can be more apparent than at larger companies, meaning the hiring process must be very strategic. …

A new in-depth article from wellness publication mindbodygreen outlines extensive research on vitamin D’s antioxidant properties that “support a long, happy healthy life.”

“Without adequate levels of vitamin D, your body can’t utilize the vitamin when it’s needed—for antioxidant actions …

Long before social media, tanning businesses relied heavily on “word-of-mouth” marketing to gain new customers. Even those that had the resources to invest in traditional advertising understood that more customers came to them organically via recommendations from friends and family. …

SmartSun Therapy SST28 Operator Training is available at no cost for Smart Tan members and non-members. You only need to create a Smart Tan account or login. In this 30-minute training video module, you will learn:

• The different spectrums of

Paying your staff more is a good thing. It’s good for hiring, for morale, for retention, and when your employees’ compensation is based primarily on commission, it’s definitely good for your sales.

With a well-strategized commission program, staff members are …