Author Archive

By Dr. Marc Sorenson, Sunlight Institute

A 2018 study published in the journal DermatoEndocrinology found that standard tanning salon sunbeds are very effective in raising serum levels of vitamin D. Those who used the beds were able to attain optimal …

At first glance, this might seem like an overzealous statement, but keep reading, and you’ll see that there are plenty of customer experiences to support it: The people who seem to need it most tell us SmartSun Therapy is providing …

By Ashley Laabs

In indoor tanning businesses, bad customer service can quickly overshadow any products or services on the menu. Sometimes, it’s as simple as posture, tone of voice, or using the wrong wording with a client who is on …

By Scott Nichols

I just got off the phone and because of the phone call I had, I am going to change the whole topic of this article. I have this pet peeve about people not being able to get …

People of all walks of life rely on EFT to take care of their expenses, and most salons have acknowledged that by offering discounts for memberships that utilize automatic payments. For salons, this has the added benefits of regulating revenue …

By Matt Russell, Smart Tan CEO

Steve was a successful tanning salon owner for years and a dear friend. He started his stores when he was single and quickly grew them into a successful and respectable business operation. Over the …

As explored in the previous installment of this series last month, the recruitment process for a sales position in a tanning business is often centered around assessing potential. It’s rare to encounter a flawless candidate, but identifying individuals who exude …