Author Archive

Customer service is one of the most crucial yet illusive aspects of succeeding in the indoor tanning market. When you ask most business owners about their customer service, they’ll assert that it’s the best in town, but when it comes …

The final countdown is on for Smart Tan Nashville. Just 9 days until we kick off the biggest indoor tanning trade show, educational conference and party of the year — Oct. 3-5 in downtown Nashville. Besides being a whole lot …

The keys to immediate success as a new leader, whether you’re just starting with the company or have been promoted, are honest communication, being open to learning, being prepared to take action, Harvard Business Review blog contributor Jeanne DeWitt writes …

Abnormalities in electrocardiography (ECG) readings that detect signs of heart disease are associated with low vitamin D levels in a recent study published in the journal Clinical Cardiology, the Vitamin D Council reports.

Using data from the National Health …

By Grant Miller, salon consultant

Too many salons spend most of their time and advertising budget trying to attract new clients and often forget about the ones they already have. Current members are much easier and less expensive to keep …

One thing that critics of the indoor tanning industry either don’t understand or refused to admit is the reality that base tans acquired in a non-burning fashion at a professional tanning facility help to prevent sunburn.

It’s surprising. That is …

When you’ve reached the holy grail of marketing, you no longer have to continually sell your brand because it speaks for itself, the Entrepreneur.com article “The 3 Characteristsic of Brands That Command Customer Loyalty” explains. Brand loyalty is that holy …

With a year and a half of experience under her belt, Leigh Ann Ragan is already feeling at home in the indoor tanning industry. Although her previous experience in the hair industry gave her some insight regarding beauty, her active …