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Author Archive

Red and Infrared Light Therapy: How does it work?

Wednesday, November 15th, 2023

While red light therapy is certainly growing in popularity, red and infrared light are still a long way from being understood by the general public in the same way UV light is. Many people wouldn’t know the UV science you …

Salons Educate Clients on Outdoor Sun Safety

Tuesday, November 14th, 2023

With winter and holiday vacations to warm destinations on the horizon, outdoor sun safety is as important as ever this time of year. It’s a good thing 83 percent of indoor tanning businesses said they teach their clients sunburn prevention …

Salons Educate Clients on Outdoor Sun Safety

Tuesday, November 14th, 2023

With winter and holiday vacations to warm destinations on the horizon, outdoor sun safety is as important as ever this time of year. It’s a good thing 83 percent of indoor tanning businesses said they teach their clients sunburn prevention …

Eleanor Russell: The Original Sunburn Prevention Advocate

Monday, November 13th, 2023

By Matt Russell, Smart Tan CEO

In 1978 my parents ventured south for a sunny vacation in Nassau, Bahamas. This was an annual ritual – escaping Michigan’s dark winter for a week-long respite enjoying the sun. During this particular trip, …

Eleanor Russell: The Original Sunburn Prevention Advocate

Monday, November 13th, 2023

By Matt Russell, Smart Tan CEO

In 1978 my parents ventured south for a sunny vacation in Nassau, Bahamas. This was an annual ritual – escaping Michigan’s dark winter for a week-long respite enjoying the sun. During this particular trip, …

Get Your Staff in the Holiday Spirit

Friday, November 10th, 2023

While it’s easy to get excited thinking about the holidays – special treats, music and plenty of celebrations – the enthusiasm tends to flicker out when it comes to working during this busy time of year. This is even truer …

My Letter to You, the Employee

Thursday, November 9th, 2023

By Scott Nichols

My usual articles are geared towards owners, upper management and sometimes store managers. This article is different. This time I want to talk directly to the employee, the Gen-Z generation. For a vast majority of employees, the …

The Right Stuff: Effective light therapy depends on delivery, power and proximity

Wednesday, November 8th, 2023

The possibilities for red light and other light therapy services in tanning businesses have changed. Whether you’re trying to reshape the positioning of your business or just add a solid new revenue stream, success depends on light therapy equipment that …

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