Author Archive

By Ashley Laabs

Salon owners are always focused on keeping their clients happy and making the most out of their buying potential, but one of the biggest favors you can do for yourself as slow season creeps along is to …

One thing that critics of the indoor tanning industry either don’t understand or refuse to admit is the reality that base tans acquired in a non-burning fashion at a professional tanning facility help to prevent sunburn.

It’s surprising. That is …

By Ashley Laabs

Salon owners across the country report word of mouth as their most successful marketing method, but many are doing absolutely nothing to cultivate more of it. When it comes to marketing a business, owners are often so …

With new red light therapy equipment options emerging in the tanning market, there has been a surge of claims from equipment distributors boasting superiority for various reasons that, upon closer inspection, often fail to hold water.

One claim is that …

From GrassrootsHealth

Knowing the history of how sunlight exposure has been utilized to cure disease and improve health is important for understanding why it is still so essential today

Key Points

• The “Diseases of Darkness” that are associated with vitamin

By Scott Nichols

Employees are your most important assets in the salon you run. Let me clarify: The most important person is the employee who is helping your customers, plain and simple, and there shouldn’t be any argument to that.…

With the weather beginning to cool and peak tanning season beginning to appear on the horizon, industry product manufacturers are gearing up to introduce their latest innovations. This is a critical moment to seize the opportunity and set the stage …

By Grant Miller

These four “secrets” may seem obvious at first, but you’ll want to look closely at your business and see how you can improve each one to maximize your salon revenues.

#1 – The Extreme Power Of EFT …