Author Archive

People of all walks of life rely on EFT to take care of their expenses, and most salons have acknowledged that by offering discounts for memberships that utilize automatic payments. For salons, this has the added benefits of regulating revenue …

As explored in the previous installment of this series, the recruitment process for a sales position in a tanning business is often centered around assessing potential. It’s rare to encounter a flawless candidate, but identifying individuals who exude charisma …

By Matt Russell, Smart Tan CEO

This summer, I met with a salon group that has been using SmartSun Therapy medical grade red light beds in their stores for two years. The purpose of the meeting was to discuss what …

Artificial Intelligence (AI) is no longer a futuristic concept reserved for tech giants and innovative startups—it’s becoming an essential tool for small business owners across various industries. For tanning business owners, AI offers a wealth of opportunities to streamline operations, …

Want to increase your sales this busy season? Sure you do — but how? You could bring in new equipment, create new packages and promotions, or explore new marketing methods. Or you can enhance your potential to produce more revenue …

Your indoor tanning business isn’t one size fits all; it’s not a factory. However, unless your customers know why you’re different, they probably think they can put their money down on the counter and get the same tanning experience anywhere. …

At his Senate confirmation hearing for Secretary of Health and Human Services, Robert F. Kennedy Jr. appeared as the embodiment of American health—fit, charismatic, and, most notably, deeply tanned, as reported by The Washington Post. While his political stances …

Mainstream medicine indeed has it all wrong, the writer concludes after analyzing the types of research on sun and health the tanning industry has been talking about for years, in an article from national publication Outside Magazine.

“As for me, …