Archive for the ‘News’ Category

For decades, America has embraced the idea that bigger is better, especially in business. But in the last five years alone, the major shifts in our industry have proven that the idea is no absolute. An indoor tanning business cultivates …

Everybody would probably rather talk about sales, marketing or the next big thing, but none of that is even relevant without equipment that attracts clients and performs effectively to keep them there. There are two sides to that story: maintenance …

By Scott Nichols

As we are in the middle of the summer months, most tanning salons across the country have entered their slow season. Our goal today is to look for reasons for customers to walk through your doors during …

By Dr. Marc Sorenson, Sunlight Institute

In the rush by dermatologists and sunscreen companies to demonize sunlight exposure as the universal cause of skin cancers, there has been a total disregard for another factor that strongly protects against, or strongly …

By Ashley Laabs

When your job involves supervising others, it’s easy to lose sight of the image that you project. From time to time, it’s important to manage your own reputation and leadership style. Different environment require distinctive styles of …

High winds, power outages, and being forced to huddle in the basement area of the Elms Resort and Spa in suburban Kansas City did not dampen the spirits or enthusiasm of 120 attendees representing 65 salons from across the country …

Another in-depth article from writer Rowan Jacobsen — this one published by Reader’s Digest, America’s fourth largest-circulation magazine brand — questions the validity of advising sun avoidance and reiterates evidence showing that UV exposure is vital to overall health.…

With legislative attempts in two states calling for under-21 sunbed bans this spring, the American Suntanning Association adapted its state advocacy program to Zoom meetings, phone calls and a handful of remote hearings to fend off a new category of …