By Scott Nichols

As we are in the middle of the summer months, most tanning salons across the country have entered their slow season. Our goal today is to look for reasons for customers to walk through your doors during …

An in-depth article from writer Rowan Jacobsen published by Reader’s Digest, America’s fourth largest-circulation magazine brand in 2020 questions the validity of advising sun avoidance and reiterates evidence showing that UV exposure is vital to overall health.

“There are …

By Crystal Rooney, Spray Tan Artists Forum

Years ago, I was shown a video on the psychology of perceived value. They set up a restaurant with simple, undecorated card tables and metal chairs. They brought in a study group to …

TORONTO, Ont (June 21, 2018) – A study of 5,038 women (age 55+) in a pooled cohort of two randomized controlled trials and a prospective cohort has found that women with vitamin D blood levels of ≥150 nmol/L, which is …

The American Suntanning Association came out on the winning side or is on track to win in 11 state legislative issues in 2022 without a defeat, continuing ASA’s efforts to use science to convince legislators that our approach to sunburn …

By Tara Sanders, Touchable Tans

It’s one of the golden dreams, isn’t it? To be able to promote your business and it not cost you anything?

Well, I’m about to tell you how to do just that! I have a …

By Grant Miller

Like most salon owners, I have a love/hate relationship with our business! When the busy season finally hits, it’s great to know that there is still life in this industry. But just about the time everything is …

By Brandon Cardinal, Norvell

As salons across the country see a steady increase with their spray tanning clients, we continue to pose the question, “How do we continue to grow our sunless business?” It’s a valid question and one that …