As the news cycle continues to revolve around COVID-19, the benefits of UV exposure have also been drawn into the spotlight. Amongst all the bad news in the world right now, it’s a glimmer of hope in the battle against …

Joint Statement by Treasury Secretary Steven T. Mnuchin and SBA Administrator Jovita Carranza Regarding Enactment of the Paycheck Protection Program Flexibility Act

WASHINGTON—U.S. Treasury Secretary Steven T. Mnuchin and Small Business Administration (SBA) Administrator Jovita Carranza issued the following …

By Grant Miller, Salon Consultant

For the purpose of marketing and strategic planning, I like to break down the year into two halves. The first half of the year, I focus on growing the business by getting as many new …

By Ivy Potter, Image Sun Tanning Centers of NW Indiana

Just like on the UV side, the sweltering summer months bring a slow season for the sunless industry. When it happens varies from region to region, but the dreaded slow …

Email marketing can be tough if you don’t have a dedicated marketing department. If you find yourself staring blankly at the keyboard, trying to decide what to email your customers this month, it might be time for you to develop …

As you begin to or prepare to reopen your tanning business, many of your most important efforts will revolve around the notion of trust.

Picking up where we left off with last month’s cover feature, extreme cleanliness and other measures …

Sales is a key component to any thriving retail business, and it’s not an easy skill to master. Every salon relies on its staff to demonstrate this ever-changing skill while working as a team to provide clients with a pleasant …

As a result of the Coronavirus Aid, Relief & Economic Security (CARES) Act, the Federal Reserve has created the Main Street Lending Program to provide a total of $600 billion in financing for small and medium-sized businesses.

While the program’s …