It’s true that “it’s never too late.” Let me go on record and be one of many that will tell you that if you aren’t selling memberships in your salon, do not wait another …
When most of you arrive in Nashville and get settled in at your beautiful hotel and ready for a weekend of education and fun with people you may know or may just be getting to know, you likely experience a …
We met back at the International SmartTan Conference in Nashville, Tennessee. I am a brand new salon owner in a growing town and I hope to grow with it. My question is, what 3 pieces of advice would …
There’s always lots of talk about print advertising, direct mailing, social media, radio, television, etc. But for some reason, we seem to neglect talking about the most important and free way to market a business: word of mouth.
With slow season upon us, now is a good time to make sure all of your ducks are in a row. For most small salons like mine, you as the owner carry the weight of …
Clients expect retail products from a professional service provider. Imagine having your hair styled in a salon that didn’t sell shampoo or hairspray. Ever had a stylist send you to another stores beauty aisle …