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PC Tan Expo Prepares Salons for 2017 Success

Tuesday, December 13th, 2016

Kick off the New Year the right way, with the education, motivation, equipment and products you need for a successful 2017, at the PC Tan Expo. On Jan. 14, the tanning industry will take over the Hilton Hasbrouck Heights – …

Look Like a Big Deal

Monday, December 12th, 2016

By Jenny Backman, Carolina Tan Factory

I am a small business salon owner, just recently adding my third salon, all within 20 miles of each other. I get asked time and time again if there are locations in different areas …

Devoted Creations: Lisa and Kandra do Europe

Friday, December 9th, 2016

If you follow Devoted Creations on our Social Media outlets you may be familiar with the hashtag #LisaAndKandraDoEurope. International Sales Trainers Lisa Parsons and Kandra Covert traveled to Rotterdam, Netherlands to educate Devoted Creations’ Holland salons on the new 2017 …

Business Owners vs. Entrepreneurs

Thursday, December 8th, 2016

By Grant Miller, salon consultant

Business owners and entrepreneurs – most people think these terms are interchangeable. Isn’t every business owner an entrepreneur? The answer is no. The definition of an entrepreneur is “a person who organizes and manages any …

Rise to the Top: How to outclass low-cost competition

Wednesday, December 7th, 2016

The floor has risen in indoor tanning. Now it’s time to raise the ceiling.

As the industry landscape continues to change, the poorly operated businesses are long gone. At this point, even businesses that are competing on bargain-basement prices, or …

Three Liters of Spray Solution Prepares Angels for VS Fashion Show

Tuesday, December 6th, 2016

While the main purpose of the renowned Victoria’s Secret Fashion show is to promote lingerie and clothing, it’s no secret that many viewers are more interested in what’s underneath the apparel. As usual, at Monday’s 2016 rendition of the show, …

It’s a SAD Time of Year — Can We Cure it with Vitamin D?

Monday, December 5th, 2016

By Dr. Marc Sorenson, Sunlight Institute

A press release from the Vitamin D Society of Canada discusses the need for vitamin D in the winter, in order to reduce the risk and intensity of seasonal affective disorder, or SAD. SAD …

Have You Developed Your Marketing Plan for 2017?

Friday, December 2nd, 2016

All of the giants of industry are putting their marketing plans and budget together now. It is essential to have a well thought-out marketing plan that is proactive, not reactive. A marketing plan without a firm foundation merely sways in …

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