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Trade Show Attendees Value Educational Sessions

Thursday, December 12th, 2013

In a recent SmartTan.com poll, more than half of salons said the aspect of the annual Smart Tan Downtown trade show and conference they enjoy most is the educational seminars.

“We go every year,” says Lori Angstadt of Baja Beach …

Smart Marketing: Last-Minute Holiday Sales Strategies

Wednesday, December 11th, 2013

The holidays are upon us, too quickly for some. Black Friday —  known to the tanning community as Bronze Friday — has come and gone, but shopping season is far from over.

Luckily for retailers, procrastination is a growing trend …

Go-To Social Media Moves

Tuesday, December 10th, 2013

If you never know what to post on your salon’s social media pages, keep these simple tactics, listed by the Inc.com article “Social Media Moves That Work,” in mind.

  1. Listen, Then Talk. Use Twitter to keep an eye on what’s

The Common Denominator of Success: Why training is more important than ever

Tuesday, December 10th, 2013

Thanks to the virtual motherload of information business owners get on a daily basis, it’s becoming more difficult than ever to decide which advice to take. You’ve probably heard this one before: To maximize revenue, cut costs. Or maybe someone …

Announcing the 2014 PC Tan Expo

Monday, December 9th, 2013

(RIDGEFIELD, N.J.) – As 2014 approaches, tanning owners and operators are once again making plans to attend the PC Tan Expo on January 18 at the Marriott at Glenpointe in Teaneck, NJ.

When asked why the PC Tan Expo remains …

‘D’ Deficiency May Damage the Brain: Study

Friday, December 6th, 2013

Inadequate vitamin D levels can lead to brain damage, new research from the University of Kentucky suggests.

The study, published in Free Radical Biology and Medicine, found rats that were fed a diet low in vitamin D suffered free …

Key Indicators for Your EFT Program

Thursday, December 5th, 2013

Tracking key performance indicators is the first step towards making your business’s membership program more prosperous, the Entrepreneur.com article “How to Improve the Success of a Membership Program” explains. Start by taking a look at these areas:

Current Member Count:

Salons Incorporating Sunless into Memberships

Thursday, December 5th, 2013

In a recent SmartTan.com poll, more than one-third of salons said they offer packages that include both UV and Sunless services.

As sunless has become an integral aspect of indoor tanning businesses, sunless services are being more frequently integrated into …

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