Cosmetic dermatology — which has gone from ‘Any sun exposure damages the skin’ 15 years ago to ‘UV radiation is as dangerous as plutonium’ in 2011 — may have lost its credibility with consumers who are seeing through the hyperbole …

Vitamin D is called “The Sunshine Vitamin” for a good reason — getting a suntan is widely recognized as producing 100-200 times more vitamin D than what is fortified into an 8-ounce glass of whole milk. But what many people …

The Sunlight Research Forum – a non-profit organization promoting the benefits of regular, moderate sun exposure based in The Netherlands – issued a press statement Tuesday urging the public to understand the value of building a base tan as nature’s …

Women who use sunbeds more than once a month for several decades had a 37 percent lower risk of contracting breast cancer, according to a new prospective study of nearly 50,000 Swedish women followed for 15 years — a strong …

100 percent of obese adolescent girls tested as vitamin D deficient or insufficient in study published in the May issue of the Journal of Adolescent Health — a surprising result that some researchers believe is further evidence that the best …

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More than half of indoor tanning businesses say the number of clients walking through their doors is up in 2011, according to a SmartTan.com poll conducted in late April and early May — another sign that tanning market leaders are …

From free upgrade sessions to “boobie cookie” sales, hundreds of indoor tanning businesses are upping the ante this year in taking part in D-Feat Breast Cancer Month, finding more and more interesting ways to incorporate the fund-raising/grassroots awareness promotion into …