It’s a good question – one that does have a good answer, but which we all sometimes forget. A close look at our warning labels and our consent forms reveals the answer:

DANGER: Ultraviolet radiation. Follow instructions. Avoid overexposure. As

Cosmopolitan Magazine’s coverage of a new melanoma study, spun in a blatant attempt to sell more sunscreen, has been called “embarrassing journalism” by the International Smart Tan Network.…

PC Marketing markets itself as a “tanning solution” and the name fits the bill nicely. The respected and decades-old company carries uwe and Montego Bay equipment, as well as lotions and lamps from a large list of manufacturers. PC Marketing …

As a salon owner how much money do you spend trying to get new customers into the salon? And what does that break down to per new customer?
If you spend $400 on direct mail advertising and get 20 new …

I got a call on the JCTA (Joint Canadian Tanning Association) phone line in March from a private consultant working for Alberta Cancer Care. She was investigating UV exposure in every form – from indoor tanning, outdoor, medical, etc. I …

Georganne has been cruising furniture stores lately looking for a new couch, love seat and over-stuffed chair for her family room. It’s time.
Two teenagers and their scores of friends have made this replacement necessary. The problem is that Georganne …

It is one of your largest business expenses, and yet is it one that many small business owners know surprisingly little about. It has nothing to do with tanning, lotions, sales or service, and yet it has everything to do …

Ironic as it is, this phrase praising distinctiveness has become somewhat of a cliché. Although the owners of the two Hot Spot Tanning Company salons in Florida have modeled much of their business plan around being different, their salons are …