By Scott Nichols

As you’re reading this article you can start to see the “light at the end of the tunnel” of the slow season.  As we head into the next season, I challenge you to investigate and plan for …

By Lydia Calderón

You may want to market to everyone, but defining a specific audience has the power to grow your business exponentially. Through learning various factors about your main customers, you can cater to their needs and help better …

By Brad Sudekum, TANgerines 

There are many ways to show your staff they’re appreciated, and one of the ways we do this is through our annual staff beach trip. We plan these trips on national holiday weekends so we only …

A paper by Quinn et al., titled “COVID-19 and Vitamin D Misinformation on YouTube: Content Analysis,” states in the background section of their abstract:

“The “infodemic” accompanying the SARS-CoV-2 virus pandemic has the potential to increase avoidable spread as well …

You worked your way up through the ranks of your peers and continued to show initiative until your boss recognized the ambition gleaming in your eyes. Now you’re the manager. In those first moments, your new title is like a …

By Scott Nichols

In today’s industry, many salon owners are looking to bring in new services such as sunless, spa and cosmetic services. These services can enhance the bottom line and be the extra income you need. But equipment can …

Like it or not, the holidays have taken on a significantly capitalistic slant. It’s the American way, after all. But, as a business owner, that’s something to be thankful for.

While the competition for people’s precious dollars is at its …

More than 9 out of 10 tanning facilities say they have clients who — prior to coming to their salons — could not get a suntan outdoors without sunburning, according to a SmartTan.com poll.

According to the poll, 92 percent …