By Jenny Backman

It’s true that “it’s never too late.” Let me go on record and be one of many that will tell you that if you aren’t selling memberships in your salon, do not wait another minute to make …

There’s always lots of talk about print advertising, direct mailing, social media, radio, television, etc. But for some reason, we seem to neglect talking about the most important and free way to market a business: word of mouth.

With the …

By Ivy Potter

Clients expect retail products from a professional service provider. Imagine having your hair styled in a salon that didn’t sell shampoo or hairspray. Ever had a stylist send you to another store’s beauty aisle with a list …

This month’s article is based upon helping you get to the next level of your employment.

Have you ever noticed it feels like some people can reach the next level of management faster than others? What are they doing that …

By Carole Baggerly, GrassrootsHealth

I would like to share some information not about how sun exposure produces vitamin D, but some of its other benefits. It is healthy to have regular, non-burning sun exposure. It is also counter-culture right now, …

By Tara Sanders, Touchable Tan

As of late, I am seeing more and more tanning salons in despair about sales and client numbers dropping. Though this is a never ending battle for all of us, there are affordable and creative …

For many small businesses, blogging seems like a great idea, but few follow through to create a space that’s beneficial both for their marketing presence and their customers. Because so many businesses fail to invest the time and effort, creating …

By Kelly Robbins, Owner, Sunsations Tanning Salon

I opened my tanning salon in 2006 and have regularly attended trade shows to gain better knowledge and understanding of our industry. At that time, I did not see the value of a …