We Are Sunshine

Sunless, Inc. to Celebrate 25 Years of Happy, Glowing Skin with Mystic Tan®

Wednesday, October 25th, 2023

Mystic Tan has been the leader in customizable spray tanning since the late ’90s, when the brand created the first automated, UV-free spray-tanning machine. 

MACEDONIA, OhioOct. 24, 2023 /PRNewswire/ — Sunless, Inc., the leading premium manufacturer and marketer of spray tanning systems, which include equipment, solutions, and self-tan skin care products, announced today it will kick off festivities in late October in support of the 25th anniversary of its popular Mystic Tan brand.

Mystic Tan has not only been an innovator in spray-tanning technology but has also been featured in many viral moments and celebrity mentions over the years. Remember the iconic Friends episode where Ross gets a spray tan? That was a Mystic Tan.

Not only does a spray tan provide a sun-kissed look in just minutes, but it also provides a major confidence boost, firms and hydrates the skin, and helps to maintain a year-round glow. Mystic Tan delivers all this and more in a fun and customizable experience.

Mystic Tan is the go-to for a natural-looking glow, for all skin tones.

“We’re proud to celebrate our Mystic Tan legacy of providing the most natural-looking, customizable spray tans in minutes to millions of fans across the country,” said Ann Weinberger, vice president of marketing at Sunless, Inc. “We are thrilled to announce our new innovations to not only delight our current consumer base but also attract new consumers to the benefits of a custom Mystic Tan spray tan.”

The newest addition to the Mystic Tan family is The Mystic Tan Unity™ Spray system, which provides the ultimate customizable spray-tanning experience. The new system features twelve shade options that allow people with every skin tone to find their ideal glow. Mystic Tan Unity features a simple, easy-to-follow process with just two positions and guided instructions that make it easier than ever to achieve a natural tan. Plus, the new booth integrates with the Mystic Tan Unity app, making it the first fully automated, attendant-less spray tanning booth in the industry. The new booth will continue to gain presence at salons across the country throughout the rest of the year and into 2024.

To continue the celebration, Mystic Tan is rolling out a limited-edition seasonal scent, Cozy. The Cozy scent is a warm and inviting blend of vanilla chai, plush cashmere, and velvety sweet musk. Imagine the feeling of sipping your favorite latte on a chilly, brisk day. That is the experience you will have with the Cozy scent, which is available in participating salons nationwide through Feb 2024.

Mystic Tan is inviting everyone to enhance their natural glow by experiencing a custom spray tan at a local Mystic Tan brand partner location. To find a Mystic Tan location, visit and click on “Find a Spray Tan location“.  The company also encourages fans to engage with the social media promotions planned on Instagram, TikTok, and Facebook and share their glow using #MysticTan25.