Author Archive
My Letter to You, the Employee
By Scott Nichols, salon GM and consultant
My usual articles are geared towards owners, upper management and sometimes store managers. This article is different. This time I want to talk directly to the employee, the Gen-Z generation. For a vast …
Staying Within the Zone Through the Seasons: How to make sure your vitamin D level remains on target as seasons cycle
From GrassrootsHealth
With the change in seasons approaching (it seems like winter is already here for some!) it is important to keep in mind the natural fluctuations in season and our resulting lifestyle changes, and how it all affects our …
The Quote: Twenty-five years ago this month the nation’s top dermatologist uttered now-infamous words that would drive their messaging underground
By Joseph Levy
Did she really just say that?
It was Nov. 13, 1996 – just two months after Smart Tan first gathered its membership in sunny Orlando to lay down a future vision of moderation and sunburn prevention as …
Get Smart: Business intelligence helps salons stay competitive
By Megan Knoll
Many salon owners think they know who their best customers are, but the facts may surprise you. More companies in every sector are using business intelligence to get a complete image of who their most valuable customers …
Salons Educate Clients on Outdoor Sun Safety
With winter and holiday vacations to warm destinations on the horizon, outdoor sun safety is as important as ever this time of year. It’s a good thing 83 percent of indoor tanning businesses said they teach their clients sunburn prevention …
Leaving So Soon? How to improve employee retention
Do you know if your employees are satisfied with their jobs? It’s a scary question if you think about it. Even though most salon owners will admit that they don’t expect their 18-year-old bed cleaner to work part-time forever, few …
Five Great Ways to Increase Your Sales Today
By Scott Nichols, salon GM and consultant
We have found that there is no such thing as a secret promotion or sale that is going to increase your sales every day of the year. Sure, you might run a promotion …
2022 New Sunshine Virtual Product Launch
You are cordially invited to the 2022 New Sunshine Virtual Product Launch. Please join the New Sunshine team as we reveal the new products dropping this year! A detailed agenda will be provided prior.
