Archive for the ‘News’ Category

Check out some interviewing strategies that are a little more unconventional from the CIO Insight article “Eight Great Job-Interviewing Techniques.” Asking the same old questions will more than likely get you the same old answers and the same old results. …

Yesterday the Indoor Tanning Association (ITA) and the American Suntanning Association (ASA) announced a cooperative strategy for 2014 and beyond to promote and defend our industry.

The ITA, founded in 1999 is the industry’s oldest trade association and has historically …

If you close your eyes and imagine what a leader looks like, a handful of stereotypical images will probably come to mind. A quick Google search will probably reveal similar results: A leader is in front of or above the …

The secret to attracting new customers is understanding how to offer something that the customers value more than what the competitors offer, the Inc.com “3 Keys to Winning a Retail Customer” explains. There are several different ways to provide better …

Jenni “JWOWW” Farley is excited to see her tanning family again at this year’s Smart Tan Trade Show in downtown Nashville! She will be appearing in the Australian Gold booth, #519, on Saturday, November 9^th from 1:00 – 4:00 …

Robin and Marty Eason are quite the couple.

Robin is a hard worker and a good listener who isn’t exactly comfortable talking about herself. She loves to ride horses, garden and cook Thai food to clear her mind, but she’s …

A new study out of Australia suggests that people living in sunny areas have a reduced risk of pancreatic cancer.

The research examined Caucasian subjects and looked at their residential location during adulthood, outdoor work, history of skin lesion treatment …

You likely segment your current customers into groups for marketing and other purposes, but a recent Harvard Business Review blog post explains why also segmenting non-customers will help you innovate.  According to “Implementing Innovation: Segment Your Non-Customers” the key to …