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Last Chance to Register for Smart Tan Nashville for $99

Wednesday, June 4th, 2014

The price of registration for the world’s largest indoor tanning trade show and conference increases next Tuesday, June 10. Don’t miss your chance to register for Smart Tan Nashville at the early bird rate of $99.

There’s no better value …

Use These Phrases to Motivate Employees

Tuesday, June 3rd, 2014

A recent Inc.com article, “10 Things Employees Really Hear From You,” lists statements and questions that will raise the morale of workers. These phrases, originally penned by former CEO Todd Patkin for his motivational book, aren’t always as straightforward as …

Mystic Tan Shares New Strategy to Drive More Tanners, More Tans!

Tuesday, June 3rd, 2014

CLEVELAND – June 2, 2014 – Mystic Tan®, the number one spray tan brand with over 100 million tans, today shares its new line of products, revamped brand identity and overarching marketing campaign highlighting the fun, cool and customizable aspects …

FDA Announces New Sunbed Standard

Friday, May 30th, 2014

The U.S. Food and Drug Administration Thursday issued its final order reclassifying tanning beds from low-risk (class I) to moderate-risk (class II) devices — a controversial move some say was not unexpected, but others insist violated FDA’s rule-making protocol.

The …

The Most Important Element of Any Ad

Thursday, May 29th, 2014

An attractive, catchy sales piece still won’t get the job done without a strong, clear call to action, the Entrepreneur.com article “5 Elements of an Irresistible Call to Action” explains. Unless you’re lucky enough to have a marketing budget deep …

Swedish Beauty Teams with Salon to Sponsor Cancer Benefit

Thursday, May 29th, 2014

Swedish Beauty Gives Back! Beaches N’ Dreams Tanning Salon from Woodstock, Ontario was chosen in January to receive the help of Swedish Beauty as part of its annual Swedish Beauty Gives Back promotion. This yearly campaign encourages and honors salons …

How to Manage Someone You Don’t Like

Wednesday, May 28th, 2014

One of the most difficult aspects of managing a team is to practice a high level of professionalism. Often, this means putting objectivity ahead of your own personal preferences. This task is rarely more challenging than when it comes to …

Rethink These Strategic Processes

Tuesday, May 27th, 2014

When it comes to strategic decision-making, sometimes you’ve got to throw out the book and become more flexible according to the Harvard Business Review article “Three Quick Ways to Improve Your Strategy-Making.” Check out their breakdown of common strategic planning …

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