Promotion of a University of Bristol study suggesting that vitamin D status does not help children do better in school seems to have a hidden agenda: encouraging British children to keep over-using sunscreen.

“(The study’s) results suggest that protection of …

Hollywood Tans today announced Miranda Brewer as the winner of its Bronze Girl competition. Hollywood Tans launched its “Search for the Next Bronze Girl” contest in February 2012, and as the winner of the contest Ms. Brewer will be featured …

The warmest March on record helped jump-start the tanning season, helping nearly two-thirds of of salons, according to a SmartTan.com poll conducted this month.

According to the poll, 64 percent say the warm late-winter/early-spring weather helped boost tanning sales this …

Lance and Kristina Donnelly of the Tan Republic franchise opened their doors only six years ago. But in a happy whirlwind, their self-run operation has grown into a family of over 50 stores. Read more about how branding helps them …

When it comes to reporting medical news, the news media seems to be blinded by the dermatology and pharmaceutical industry’s sun scare messages, as studies about alleged risks of UV exposure aren’t treated the same way as studies about other …

African American women aren’t getting the vitamin D they need because they aren’t getting enough sunlight, according to an article published this week about a new study in the journal Breast Cancer Research.

“Vitamin D is made through sun exposure. …

In recognition of Natural Breast Cancer Prevention Month, the Vitamin D Foundation is kicking off the 2012 Natural Breast Cancer Prevention Campaign to educate communities about the powerful preventative effects of UV-induced vitamin D and raise money to support additional …

A highly decorated figure in the dermatology community endorsed the International Smart Tan Network’s position on sunlight and moderate UV exposure as “fair and balanced” in his latest book.

Dr. Bernard Ackerman, an award-winning professor of dermatology who is considered …