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We Are Sunshine

How Important is Sun Exposure for Bone Health?

Thursday, June 1st, 2017

By Marc Sorenson, The Sunlight Institute

Researchers from the Solar Radiation Research Group at the Polytechnic University of Valencia (UPV) estimated the time needed to make 1,000 IU of vitamin D from the sun, and avoid sunburn among individuals from …

Tanners Have Canada’s Highest Vitamin D Levels

Tuesday, May 30th, 2017

People who use sunbeds have the highest vitamin D levels of any group in Canada, according to a study by Dr. Gerry Schwalfenberg, an Edmonton physician who has written several papers on vitamin D.

According to Schwalfenberg’s paper, regular sunbed …

Double the Effectiveness of Your Marketing

Friday, May 26th, 2017

By Grant Miller, Salon consultant

Did you ever pay for marketing or advertising and the results weren’t as effective as you had hoped? Of course you have! It’s happened to every one of us, but here’s some good news: There …

Expand Sunless Business with Competition Tanning

Thursday, May 25th, 2017

By Ivy Potter, Image Sun Tanning Centers of NW Indiana

Could you be missing an opportunity to add to your bottom line? The thriving health and fitness industry has carved a niche for sunless success. Bodybuilding and Fitness Competitions are …

Sunny ‘D’ Works Better: Holick

Wednesday, May 24th, 2017

“When you ingest vitamin D, only about 60 percent of it sticks to vitamin D-binding protein, but when you make vitamin D in your skin, 100 percent binds to the protein.” — Dr. Michael F. Holick, vitamin D research pioneer …

Tanning Businesses Cross-Promote with Gyms, Beauty Salons

Friday, May 19th, 2017

In a SmartTan.com poll, eight of ten salons said they most commonly cross promote with either gyms or beauty salons.

Forty-two percent said they work with gyms most, and 38 percent said they most often cross promote with beauty salons. …

JK Group International Acquired by Munich Investment Firm

Thursday, May 18th, 2017

Windhagen/Munich, 11. May 2017

VTC Industriebeteiligungen GmbH & Co. KG (“VTC”) from Munich acquires 100% of shares from JK-Holding GmbH (“JK”), Windhagen, from founding family Walter Kratz. In the last 30 years, the family led the company to become the …

Nashville Event Registration Coming Soon

Wednesday, May 17th, 2017

The tanning industry’s yearly event in Nashville, the ASA World Summit Conference and Open Board Meeting, will take place Oct. 6-7 at the Music City Center in downtown Nashville. Registration and hotel blocks will be available soon.

This Friday and …

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