In a recent SmartTan.com poll, nearly two-thirds of indoor tanning businesses said that they have never updated their logo.

While this finding may be skewed by the presence of recently established salons, it’s somewhat concerning because your logo tells people …

Most people have very short memories about almost everything. Many salon owners also suffer from this as well. They wither forget or they lack the motivation to seek out and discover what was successful in the past. Here’s how this …

Eight new mini training courses are now available in the Smart Tan online store, designed to help salon supervisors and managers master their multifaceted roles as recruiters, trainers, motivators and more.

With tons of valuable information crammed into each …

The Inc.com article “Biggest Obstacle to Business Growth,” discusses the possibility that your own assumptions and self-limiting parameters may be the primary factor holding you back from business growth. Stop dwelling on the external limits that you can’t change, and …

Profit. Everyone wants it, but the journey to find more revenue leads us on many divergent paths – some of which never reach their fiscal destination. Others pay off with no end in sight, like striking a vein of gold.…

In a recent SmartTan.com poll, 43 percent of salons said their salon’s décor has a modern theme.

Twenty-seven percent said they use a spa theme, and 21 percent said their décor is a tropical theme. The remaining 9 percent said …

When your direct mail pieces are well crafted, they speak to customers in a way that makes them envision their experience with your business in their minds, the Entrepreneur.com article “5 Tips for Producing Direct Mail Copy That Sells” explains. …

Taking plant-based vitamin D2 supplements actually decreased vitamin D3 levels and led to increased muscle damage from weight lifting in a recent study.

“When the sun hits our skin, it turns into vitamin D3. The body is used to that,” …